March 2002 - October 2006
Promotions [4]
BBC One promotional trails.
Occasionally, trails departed from the standard end board.
Above: BBC One promotional trail [1].
Above: BBC One promotional trail [2].
Above: BBC One promotional trail [3].
Above: BBC One promotional trail [4].
Above: BBC One promotional trail [5].
Above: BBC One promotional trail [6].
Above: BBC One promotional trail [7]. A slightly off-colour BBC One logo box on this trail for some reason.
Above: BBC One promotional trail [8].
Above: BBC One promotional trail [9].
In autumn 2005, BBC One launched a new trail device called 'The One To Watch'. A programme from that day's peak time schedule would be singled out and packaged together in this special trail style. The ten/fifteen second promotion would be aired in virtually every junction that day, in the lead-up to transmission of the programme. These trails were usually voiced live by the continuity announcer.
Above: BBC One 'The One To Watch' promotional trail [1].
Above: BBC One 'The One To Watch' promotional trail [2].
Above: BBC One 'The One To Watch' promotional trail [3].
Above: BBC One 'The One To Watch' promotional trail [4].
Above: BBC One 'The One To Watch' promotional trail [5].